Build topical authority with connected pages, not a pile of articles
Organize a seed topic into a hub, supporting clusters and spokes while checking which pages already cover each intent.
Create your workspaceBeKnow uses fanout as a planning method: it expands the question space, removes overlaps and turns only useful gaps into content work.
What changes
A visible hub-and-spoke structure
Coverage expanded without obvious cannibalization
Internal links planned as part of the cluster
A simple operating path
- 1
Choose a commercially relevant seed
- 2
Fan out into questions, entities and intents
- 3
Match every branch against existing pages
- 4
Create only the missing, useful spokes
Questions
Is topical authority a Google score?
No. BeKnow uses it as an editorial planning concept, not as a metric reported by Google.
Does fanout mean publishing every branch?
No. Branches are filtered for relevance, demand, overlap and business fit.